Rebecca Pocket did a variety of interviews with experienced bloggers in the Fall of 2006. One person that she interviewed was Scott Rosenberg. Rosenberg studied at Harvard where he earned his BA and now blogs at Wordyard. 

Rosenberg originally wanted to blog when he was working at Salon. Here he worked on an article based project that he felt should have been a blog all along. He felt that his job there was not allowing him to be as creative as he wanted to be, and blogging allowed him to do that. 

Rosenberg’s philosophy  behind writing his blog posts is something that a lot of people could learn from. He said, “do I have something to say that hasn’t been said already? Do I have anything to add to the party?” Rosenberg does not want to waste any space or time. 

Why should someone take time to read what you write? This is something you should take into consideration before writing any piece. Don’t write it just because it’s an assignment, or you're getting paid for it. Write because it is worthwhile. Write something that you will be proud of, that is what Rosenberg is saying. 

Rosenberg gives advice to new bloggers saying, “be conscious of what you want to do with your blog as you’re doing it”. This way you're not just putting out random posts just for views and click bates. Know what you want to get out of it and you can achieve it.